Top Local Citations by Business Category – Updated for 2020

800+ Niche Citation Sites in 43 Business Categories [Updated for 2020]

Online local business directories, often referred to as ‘citation sites’, are crucial to local search optimization, and our research shows that consumers lose trust in businesses with inaccurate business listings.

But which are the best online local business directories and citation sites? We’ve provided what we think are the best directory sites for a multitude of industries – the outcome of a huge project to compile the most comprehensive list of niche citation sites available on the internet.

Focusing on the top citation sites by business category, this resource was originally published in 2014 but has now been refreshed for 2020, thanks to countless man-hours from our in-house citation team, as well as valuable feedback and new site suggestions we’ve had from you in that time — so thanks for all your comments!

What follows is an updated list of more than 800 niche citation sites across 40+ business categories. We think these are the best directory sites, but we’d love to hear what you think in the comments below!

How we identified 800+ citation sites

Using a variety of sources (including our own local citation databases, manual research, existing resources, etc.) we compiled a pool of over 10,000 possible business listing sites. We manually reviewed each of these sites and filtered them down to the top 20-40 citations per business category.

Filter steps:

  • Is it a niche directories/citation site? (If no, then discard – so no here.)
  • Is there a clear ‘Add Listing’ option? (If no, then discard.)
  • Does the site operate in one of USA/CAN/UK/AUS (If no, then discard.)
  • Does the site have a domain authority of 10+? (If no, then discard.)

Categorization steps:

  • What business category does it cater to?
  • What is the Domain Authority of the site?*
  • Does it offer a free or paid listing (or in some cases, reciprocal)?
  • What is the listing page URL?

*As of May 2018, Moz has introduced Link Explorer, which updates Domain Authority on a daily basis. All DAs in the tables below are subject to fluctuation.

Please Note: Citation sites listed here aren’t necessarily ones we can submit to using Citation Builder. Click here for more information.

Niche Citation Categories

Naturally, not every industry or local business category is catered for, but we have tried to include as many popular industries as possible. Within each category we’ve tried to provide the top citation sites, online local business directories, and business listings for that industry.

Please use the index below to jump to the category you’re interested in.

To return here, just click the ‘back to index’ link below each table.

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