Local SEO for enterprises: Optimizing for the Local 3-Pack
Fifteen years ago, if a customer needed a hammer, they’d probably get out a phone book, look up “Hardware Store,” choose the hardware store closest to their house, drive there,…
How to Make a “Service Areas” Page That Hunts
An “Areas Served” or “Service Areas” or “Cities” or “Locations” page doesn’t get much consideration in the local SEO world, and that’s a shame. If you do it right, that…
Good Ways and Bad Ways to Save Money on Local SEO
Some business owners say things like, “I don’t have enough budget for local SEO.” You may not have money to waste on work that doesn’t work, and you may not…