Should You Fight for Featured Snippets in 2020?
Since Google introduced featured snippets in 2014, “position zero” has been considered one of the most coveted spots in SERPs. Featured snippets allowed websites to vie for extra traffic by…
Welcome to The New Decade of Marketing
Marketers, welcome to 2020. This year begins the next decade of our profession. We can't predict everything that will change in the next ten years, but we can take a…
The 4 Reasons You Chose a Bad Company Name … Now What?
Picture the scene from the film The Social Network where a fast-talking Sean Parker (played by Justin Timberlake) glides into a lunch meeting with Mark Zuckerberg, Christy Lee, and Eduardo…
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