The Power of “Is”: A Featured Snippet Case Study
Posted by EricSerdarI’m not a literary scholar, but I believe it was Hamlet that said “to have a featured snippet or not to have a featured snippet?” Ever since featured…
7 SEO Processes That Get Easier with Increased PageRank/Domain Authority – Whiteboard Friday
Posted by Cyrus-ShepardA rising tide lifts all ships — and it's similar story with increased site authority. What factors are affected as you improve PageRank or Domain Authority, and how? In…
Position Zero Is Dead; Long Live Position Zero
Posted by Dr-PeteIn 2014, Google introduced the featured snippet, a promoted organic ranking that we affectionately (some days were more affectionate than others) referred to as "position zero" or "ranking #0."…
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